People can identify their preferences from a quarter mile away on "Hamburger Hill," "The Smiling Mile," or whatever nickname you have for the fast-food restaurant strip in your home town. Heaven forbid you decide to go into the food service business without purchasing a franchise (kind of like trying to race a mile in combat boots against Ancient City Road Runners' Todd Neville). Of course, the name recognition a franchise provides also comes with a certain set of standards which the franchiser says you need to uphold.

So, what's the difference between an event put on by "Joe's Running Club" & an RRCA member club? How does the individual runner know they're going to get their money's worth, or the race they're participating in that morning is more important than the one going on later that afternoon just down the street?

Does your club event have the RRCA logo prominently displayed on the brochure, on the t-shirt, & on the awards? What if you are hosting a state or regional championship? Have you placed the RRCA Championship Logo (the laurel wreath around the RRCA logo) on all your event materials? How are people going to tell your event is important?

RRCA club & event members in good standing can use the RRCA logos at no charge to promote their club & events. Members hosting an RRCA program event (e.g., Roads Scholar, Kids Run The Nation, Womens' Distance Festival) are strongly encouraged to use the RRCA logo. If your club has a website, we encourage you to post an RRCA logo on the main page which links back to the RRCA website (www.RRCA.org). That lets people know who you are, the mission & standards you consider important, & the organization with whom you identify. More information on RRCA logo use can be found at http://www.rrca.org/services/branding/.